To mark the opening of his store on Milsom Street in Bath, Holloways of Ludlow introduced a range of new furniture, home accessories and lighting.
Showing for the first time in the UK, the 2022 collections feature leading design brands such as Northern, HAY and Carl Hansen & Søn.
The launch sees the British retailer continue its long-standing commitment to championing design innovation from Scandinavia and the Nordics.
Bath is the latest addition to Holloways of Ludlow’s showroom portfolio, taking its total to five, with one in Winchester to follow this spring. The largest to date and located in one of the city’s busiest shopping areas, the new store brings together some of the best modern European and Scandinavian designs.
Mark Holloway, CEO of Holloways of Ludlow, said: “While our digital platform remains an important part of our business, we believe strongly in showrooms – bringing great design to our customers and allowing them to interact with our team of experts in person.
“With the opening of our Bath store, we see the opportunity to connect with a growing customer base in and around Bristol, the South West and the Cotswolds. We are very excited to bring our unique brand experience to Bath, along with some of the best contemporary designs from our Scandinavian and Nordic counterparts.
Pictured: CH24 Wishbone chair by Carl Hansen & Søn