Iconic fashion brand expands into the furniture market to bring effortless chic style to the home
NEW YORK, June 24, 2022 /PRNewswire/ — WHP Global (“WHP”) today announced that it has entered into a long-term license agreement with Nova Design Inc. develop and distribute a line of home furnishings for Anne-Klein Mark. The Anne Klein furniture collection is set to debut in winter 2022 and will be offered at select stores and e-commerce retailers across the United States.
The Anne Klein Furniture collection will be distinguished by a combination of Parisian chic, Scandinavian and mid-century styles in furniture with a particular focus on fabric feel, color and texture to stand out in the marketplace. Anne Klein’s love for her homes – one on the legendary Place Sutton in manhattanthe other in a quaint seaside village in the Hamptons, will serve as inspiration for the collection which will include pieces for the dining room, living room, bedroom, home office and outdoors.
“We have had success in the home category for Anne Klein with our bedding and bath products and we look forward to partnering with Nova Design to offer customers a new way to incorporate the classic style of our iconic brand into their houses,” said Stanley SilversteinCommercial Director at WHP Global.
The details of Anne Klein’s furniture designs will reflect the brand’s new take on modern sportswear and incorporate solid wood and eco-friendly natural materials, to produce a sophisticated, well-priced collection to help consumers to live their lives with ease, comfort and effortless style.
“We are beyond excited to see the results of combining Nova Design’s wealth of experience in the furniture industry and Anne Klein’s power in the fashion industry,” said Orhan IlhanPresident of Nova Design Inc. “This partnership will deliver elegant and stylish trends to American consumers. We believe that Anne Klein Furniture will hold a distinguished place among respected furniture brands in the near future.”
Anne Klein is an iconic women’s fashion brand founded in 1968, serving women around the world with classic American style. The brand’s namesake, Anne Klein herself, started the brand to create stylish sportswear for women and revolutionize the way women think about and shop for clothes. Now owned by WHP Global, the Anne Klein brand continues to dress women who make an impact on the world, with products sold in more than 15 countries across multiple categories including apparel, handbags, footwear, Watches, Jewelry, Perfumes, Home and Suite.
About WHP Global
WHP Global is a leader New York based company that acquires global consumer brands and invests in high-growth distribution channels, including digital commerce platforms and global expansion. WHP owns ANNE KLEIN®, JOSEPH ABBOUD®JOE JEANS®, WILLIAM RAST®LOTTO®TOYS R US®and BABIES”R”US®as well as a majority stake in ISAAC MIZRAHI® Mark. Together, the brands generate more $4.2 billion in global retail sales. The company also owns PST+a turnkey direct-to-consumer digital e-commerce platform for brands, with full in-house operations including technology, data analytics, logistics, creative and digital marketing and WHP SOLUTIONS, a sourcing agency based at Asia. For more information, please visit www.whp-global.com.
About Nova Design Inc.
Nova Design is where creative design ideas come to life. We are reinventing the interior design experience by offering elegant, durable, high quality furniture that is always at a good price. With many years of experience in the furniture industry, we do our best to provide affordable, beautifully designed furniture to any home.
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